Recently Luke Myer MP visited fast-growing Teesside edu-tech company ServAce Solutions Ltd to hear how the firm is using technology and AI to support apprenticeship and training programmes across major UK industries.
The company, owned by Nunthorpe resident Victoria Brunton, now supports around 13,000 learners nationwide, working with major automotive firms including Volkswagen and Ford. Founded nearly 20 years ago, the business has expanded rapidly in recent years and now employs a dozens of staff in Teesside, with several having started their careers as apprentices themselves.
During the visit, Luke met Victoria and recently-appointed CEO Luke, who joined the company from a senior role at Amazon earlier this year. They discussed how ServAce is increasingly using AI and digital systems to manage larger learner cohorts and support more employers without dramatically increasing staffing numbers – helping British industry modernise training and workforce development at scale.
The company also spoke about its work creating a supportive environment for neurodiverse staff and learners. ServAce believes there is growing interest across advanced manufacturing and automotive industries in inclusive work as apprenticeships become more technology-driven, particularly around electric vehicles and digital manufacturing systems. Alongside its commercial growth, the company is also supporting local causes on Teesside, including South Bank-based charity Open Well, which runs an eco-shop and foodbank.
The visit comes as the Labour Government continues to push for greater investment in AI, advanced manufacturing and digital industries across Teesside. In Parliament last year, Luke highlighted Middlesbrough being named the UK’s fastest-growing tech destination in the 2024 UK Tech Jobs Report, asking ministers to help bring investment in frontier technologies such as artificial intelligence into the region. He has also pressed ministers on AI Growth Zones, AI adoption and investment opportunities for Teesside. Labour’s wider plans include support for AI adoption by SMEs, regional AI hubs, digital skills programmes, tech scale-up finance reforms and measures to help British firms grow internationally and win a greater share of government contracts.
Luke Myer MP said:
“ServAce are a brilliant example of the kind of modern Teesside success story we should be shouting about more. They’re a local company competing nationally in a fast-growing sector, supporting thousands of learners across British industry while creating good skilled jobs here at home.
“I was particularly impressed by their work around neurodiversity and apprenticeships, and by the ambition they have to keep growing internationally too. Britain has huge strengths in tech and AI, and Teesside should absolutely be part of that future. Last year Middlesbrough was named the fastest-growing tech destination in the UK, and I want to see even more investment, innovation and high-skilled jobs coming into our area in the years ahead.”

